Treasury Department's Office of Foreign Assets Control. According to the complaint, Cubaexport tried to renew the registration in 2006, but was thwarted after failing to get a license from the U.S. Cuba's state-run Cubaexport and French spirits company Pernod Ricard sell rum under the same name in other countries, but are barred from selling it in the U.S.īermuda-based Bacardi's founders were exiled from Cuba after the Cuban revolution.Ĭubaexport first registered the "Havana Club" trademark in the U.S. in 1995 after buying the brand from JASA.
The complaint said Bacardi began selling Havana Club rum in the U.S. The lawsuit, filed Tuesday in Virginia federal court, is part of a long-running battle between Bacardi and Cuba over the "Havana Club" name, which Bacardi says was unlawfully seized along with the assets of Cuban company Jose Arechabala SA by the Castro regime in 1960.
Patent and Trademark Office for allegedly violating the law by reviving a Cuban government entity's "Havana Club" trademark, which the liquor giant uses on American rum.
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